PJ Lewis, a seasoned executive at Mattel, recently shared his insights about the future of WWE action figures and the brand’s global potential as the wrestling organization broadens its global presence through events and collaborations like Netflix.
Lewis, who has been with Mattel for 18 years, played a crucial role in securing the WWE license for the company back in 2010. He discusses exciting upcoming projects, including the possibility of creating large-scale sets like the New Generation Arena and the WCW Nitro entrance stage.
During the interview, Lewis also reflects on the success of Mattel’s WWE display at San Diego Comic-Con, highlighting some of the standout features that captivated fans.
This interview took place at the Mattel WWE booth at Comic-Con, offering an exclusive glimpse into the world of WWE action figures.
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Experience the latest insights and trends in the world of WWE action figures with PJ Lewis and Wrestling Figure News.
And don’t forget to tune in to the catchy tune “Hackers” by Karl Casey in the background.
